[
  {
    "spend": "5075.28",
    "impressions": "408514",
    "reach": "114116",
    "clicks": "8150",
    "actions": [
      {
        "action_type": "offsite_complete_registration_add_meta_leads",
        "value": "158"
      },
      {
        "action_type": "web_in_store_purchase",
        "value": "165"
      },
      {
        "action_type": "omni_purchase",
        "value": "165"
      },
      {
        "action_type": "link_click",
        "value": "5288"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "1119"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "388"
      },
      {
        "action_type": "page_engagement",
        "value": "31019"
      },
      {
        "action_type": "purchase",
        "value": "165"
      },
      {
        "action_type": "landing_page_view",
        "value": "4223"
      },
      {
        "action_type": "add_to_cart",
        "value": "1119"
      },
      {
        "action_type": "omni_landing_page_view",
        "value": "4223"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "1119"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "7884"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "1119"
      },
      {
        "action_type": "post_engagement",
        "value": "31009"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "200"
      },
      {
        "action_type": "comment",
        "value": "13"
      },
      {
        "action_type": "onsite_web_app_purchase",
        "value": "165"
      },
      {
        "action_type": "like",
        "value": "10"
      },
      {
        "action_type": "post_interaction_gross",
        "value": "784"
      },
      {
        "action_type": "view_content",
        "value": "7884"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "165"
      },
      {
        "action_type": "offsite_search_add_meta_leads",
        "value": "158"
      },
      {
        "action_type": "post",
        "value": "22"
      },
      {
        "action_type": "onsite_conversion.post_save",
        "value": "58"
      },
      {
        "action_type": "onsite_conversion.post_net_like",
        "value": "691"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "388"
      },
      {
        "action_type": "onsite_conversion.post_net_save",
        "value": "58"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "7884"
      },
      {
        "action_type": "lead",
        "value": "158"
      },
      {
        "action_type": "offsite_content_view_add_meta_leads",
        "value": "8042"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "165"
      },
      {
        "action_type": "add_payment_info",
        "value": "200"
      },
      {
        "action_type": "onsite_conversion.lead_grouped",
        "value": "158"
      },
      {
        "action_type": "video_view",
        "value": "24937"
      },
      {
        "action_type": "omni_view_content",
        "value": "7884"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "7884"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "1119"
      },
      {
        "action_type": "post_reaction",
        "value": "691"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "388"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "165"
      },
      {
        "action_type": "initiate_checkout",
        "value": "388"
      }
    ],
    "action_values": [
      {
        "action_type": "onsite_web_app_purchase",
        "value": "8005.68"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "29658.5"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "18406.79"
      },
      {
        "action_type": "add_payment_info",
        "value": "9861.55"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "18406.79"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "202073.92"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "0.8"
      },
      {
        "action_type": "omni_view_content",
        "value": "202073.92"
      },
      {
        "action_type": "add_to_cart",
        "value": "29658.5"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "8005.68"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "29658.5"
      },
      {
        "action_type": "purchase",
        "value": "8005.68"
      },
      {
        "action_type": "view_content",
        "value": "202073.92"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "18406.79"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "9861.55"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "202073.92"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "202073.92"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "8005.68"
      },
      {
        "action_type": "initiate_checkout",
        "value": "18406.79"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "29658.5"
      },
      {
        "action_type": "omni_purchase",
        "value": "8005.68"
      },
      {
        "action_type": "web_in_store_purchase",
        "value": "8005.68"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "29658.5"
      }
    ],
    "purchase_roas": [
      {
        "action_type": "omni_purchase",
        "value": "1.577387"
      }
    ],
    "ctr": "1.995036",
    "cpm": "12.42376",
    "cpc": "0.622734",
    "frequency": "3.579814",
    "date_start": "2025-09-02",
    "date_stop": "2025-09-30"
  },
  {
    "spend": "4188.56",
    "impressions": "357972",
    "reach": "93164",
    "clicks": "6813",
    "actions": [
      {
        "action_type": "web_in_store_purchase",
        "value": "142"
      },
      {
        "action_type": "omni_purchase",
        "value": "142"
      },
      {
        "action_type": "link_click",
        "value": "4634"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "1034"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "358"
      },
      {
        "action_type": "page_engagement",
        "value": "42155"
      },
      {
        "action_type": "purchase",
        "value": "142"
      },
      {
        "action_type": "landing_page_view",
        "value": "3757"
      },
      {
        "action_type": "add_to_cart",
        "value": "1034"
      },
      {
        "action_type": "onsite_conversion.view_content",
        "value": "5"
      },
      {
        "action_type": "omni_landing_page_view",
        "value": "3757"
      },
      {
        "action_type": "onsite_app_view_content",
        "value": "5"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "1034"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "8526"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "1034"
      },
      {
        "action_type": "post_engagement",
        "value": "42143"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "168"
      },
      {
        "action_type": "comment",
        "value": "12"
      },
      {
        "action_type": "onsite_web_app_purchase",
        "value": "142"
      },
      {
        "action_type": "like",
        "value": "12"
      },
      {
        "action_type": "post_interaction_gross",
        "value": "645"
      },
      {
        "action_type": "view_content",
        "value": "8521"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "142"
      },
      {
        "action_type": "post",
        "value": "14"
      },
      {
        "action_type": "onsite_conversion.post_save",
        "value": "87"
      },
      {
        "action_type": "onsite_conversion.post_net_like",
        "value": "532"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "358"
      },
      {
        "action_type": "onsite_conversion.post_net_save",
        "value": "87"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "8526"
      },
      {
        "action_type": "offsite_content_view_add_meta_leads",
        "value": "8521"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "142"
      },
      {
        "action_type": "add_payment_info",
        "value": "168"
      },
      {
        "action_type": "video_view",
        "value": "36864"
      },
      {
        "action_type": "omni_view_content",
        "value": "8526"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "8521"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "1034"
      },
      {
        "action_type": "post_reaction",
        "value": "532"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "358"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "142"
      },
      {
        "action_type": "initiate_checkout",
        "value": "358"
      }
    ],
    "action_values": [
      {
        "action_type": "onsite_web_app_purchase",
        "value": "6647.45"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "30815.86"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "16989.06"
      },
      {
        "action_type": "add_payment_info",
        "value": "8088.73"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "16989.06"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "227204.68"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "0.66"
      },
      {
        "action_type": "omni_view_content",
        "value": "227204.68"
      },
      {
        "action_type": "add_to_cart",
        "value": "30815.86"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "6647.45"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "30815.86"
      },
      {
        "action_type": "purchase",
        "value": "6647.45"
      },
      {
        "action_type": "view_content",
        "value": "227204.68"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "16989.06"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "8088.73"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "227204.68"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "227204.68"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "6647.45"
      },
      {
        "action_type": "initiate_checkout",
        "value": "16989.06"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "30815.86"
      },
      {
        "action_type": "omni_purchase",
        "value": "6647.45"
      },
      {
        "action_type": "web_in_store_purchase",
        "value": "6647.45"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "30815.86"
      }
    ],
    "purchase_roas": [
      {
        "action_type": "omni_purchase",
        "value": "1.587049"
      }
    ],
    "ctr": "1.903221",
    "cpm": "11.700803",
    "cpc": "0.614789",
    "frequency": "3.842385",
    "date_start": "2025-10-01",
    "date_stop": "2025-10-31"
  },
  {
    "spend": "6791.25",
    "impressions": "574096",
    "reach": "131185",
    "clicks": "8438",
    "actions": [
      {
        "action_type": "onsite_conversion.messaging_block",
        "value": "1"
      },
      {
        "action_type": "web_in_store_purchase",
        "value": "195"
      },
      {
        "action_type": "omni_purchase",
        "value": "195"
      },
      {
        "action_type": "link_click",
        "value": "6093"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "1478"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "542"
      },
      {
        "action_type": "page_engagement",
        "value": "43542"
      },
      {
        "action_type": "purchase",
        "value": "195"
      },
      {
        "action_type": "landing_page_view",
        "value": "4603"
      },
      {
        "action_type": "add_to_cart",
        "value": "1478"
      },
      {
        "action_type": "onsite_conversion.view_content",
        "value": "1"
      },
      {
        "action_type": "omni_landing_page_view",
        "value": "4603"
      },
      {
        "action_type": "onsite_app_view_content",
        "value": "1"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "1478"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "10555"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "1478"
      },
      {
        "action_type": "onsite_conversion.post_unlike",
        "value": "19"
      },
      {
        "action_type": "post_engagement",
        "value": "43535"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "247"
      },
      {
        "action_type": "comment",
        "value": "7"
      },
      {
        "action_type": "onsite_web_app_purchase",
        "value": "195"
      },
      {
        "action_type": "like",
        "value": "7"
      },
      {
        "action_type": "post_interaction_gross",
        "value": "619"
      },
      {
        "action_type": "view_content",
        "value": "10554"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "195"
      },
      {
        "action_type": "onsite_conversion.post_unsave",
        "value": "2"
      },
      {
        "action_type": "post",
        "value": "6"
      },
      {
        "action_type": "onsite_conversion.post_save",
        "value": "68"
      },
      {
        "action_type": "onsite_conversion.post_net_like",
        "value": "519"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "542"
      },
      {
        "action_type": "onsite_conversion.post_net_save",
        "value": "66"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "10555"
      },
      {
        "action_type": "offsite_content_view_add_meta_leads",
        "value": "10554"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "195"
      },
      {
        "action_type": "add_payment_info",
        "value": "247"
      },
      {
        "action_type": "video_view",
        "value": "36823"
      },
      {
        "action_type": "omni_view_content",
        "value": "10555"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "10554"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "1478"
      },
      {
        "action_type": "post_reaction",
        "value": "538"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "542"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "195"
      },
      {
        "action_type": "initiate_checkout",
        "value": "542"
      }
    ],
    "action_values": [
      {
        "action_type": "onsite_web_app_purchase",
        "value": "10193.24"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "47467.79"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "27953.82"
      },
      {
        "action_type": "add_payment_info",
        "value": "13161.75"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "27953.82"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "260187.7"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "1.02"
      },
      {
        "action_type": "omni_view_content",
        "value": "260187.7"
      },
      {
        "action_type": "add_to_cart",
        "value": "47467.79"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "10193.24"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "47467.79"
      },
      {
        "action_type": "purchase",
        "value": "10193.24"
      },
      {
        "action_type": "view_content",
        "value": "260187.7"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "27953.82"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "13161.75"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "260187.7"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "260187.7"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "10193.24"
      },
      {
        "action_type": "initiate_checkout",
        "value": "27953.82"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "47467.79"
      },
      {
        "action_type": "omni_purchase",
        "value": "10193.24"
      },
      {
        "action_type": "web_in_store_purchase",
        "value": "10193.24"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "47467.79"
      }
    ],
    "purchase_roas": [
      {
        "action_type": "omni_purchase",
        "value": "1.500937"
      }
    ],
    "ctr": "1.469789",
    "cpm": "11.829468",
    "cpc": "0.804841",
    "frequency": "4.376232",
    "date_start": "2025-11-01",
    "date_stop": "2025-11-30"
  },
  {
    "spend": "8051.83",
    "impressions": "552039",
    "reach": "156345",
    "clicks": "10373",
    "actions": [
      {
        "action_type": "onsite_conversion.messaging_block",
        "value": "2"
      },
      {
        "action_type": "web_in_store_purchase",
        "value": "291"
      },
      {
        "action_type": "omni_purchase",
        "value": "291"
      },
      {
        "action_type": "link_click",
        "value": "7411"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "1862"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "699"
      },
      {
        "action_type": "page_engagement",
        "value": "43289"
      },
      {
        "action_type": "purchase",
        "value": "291"
      },
      {
        "action_type": "landing_page_view",
        "value": "5597"
      },
      {
        "action_type": "add_to_cart",
        "value": "1862"
      },
      {
        "action_type": "omni_landing_page_view",
        "value": "5597"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "1862"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "10278"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "1862"
      },
      {
        "action_type": "onsite_conversion.post_unlike",
        "value": "50"
      },
      {
        "action_type": "post_engagement",
        "value": "43281"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "313"
      },
      {
        "action_type": "comment",
        "value": "153"
      },
      {
        "action_type": "onsite_web_app_purchase",
        "value": "291"
      },
      {
        "action_type": "like",
        "value": "8"
      },
      {
        "action_type": "post_interaction_gross",
        "value": "1718"
      },
      {
        "action_type": "view_content",
        "value": "10278"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "291"
      },
      {
        "action_type": "onsite_conversion.post_unsave",
        "value": "9"
      },
      {
        "action_type": "post",
        "value": "10"
      },
      {
        "action_type": "onsite_conversion.post_save",
        "value": "298"
      },
      {
        "action_type": "onsite_conversion.post_net_like",
        "value": "1207"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "699"
      },
      {
        "action_type": "onsite_conversion.post_net_save",
        "value": "289"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "10278"
      },
      {
        "action_type": "offsite_content_view_add_meta_leads",
        "value": "10278"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "291"
      },
      {
        "action_type": "add_payment_info",
        "value": "313"
      },
      {
        "action_type": "video_view",
        "value": "34152"
      },
      {
        "action_type": "omni_view_content",
        "value": "10278"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "10278"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "1862"
      },
      {
        "action_type": "post_reaction",
        "value": "1257"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "699"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "291"
      },
      {
        "action_type": "initiate_checkout",
        "value": "699"
      }
    ],
    "action_values": [
      {
        "action_type": "onsite_web_app_purchase",
        "value": "13094.55"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "49476.36"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "29914.79"
      },
      {
        "action_type": "add_payment_info",
        "value": "14190.76"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "29914.79"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "237083.06"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "1.31"
      },
      {
        "action_type": "omni_view_content",
        "value": "237083.06"
      },
      {
        "action_type": "add_to_cart",
        "value": "49476.36"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "13094.55"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "49476.36"
      },
      {
        "action_type": "purchase",
        "value": "13094.55"
      },
      {
        "action_type": "view_content",
        "value": "237083.06"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "29914.79"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "14190.76"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "237083.06"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "237083.06"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "13094.55"
      },
      {
        "action_type": "initiate_checkout",
        "value": "29914.79"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "49476.36"
      },
      {
        "action_type": "omni_purchase",
        "value": "13094.55"
      },
      {
        "action_type": "web_in_store_purchase",
        "value": "13094.55"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "49476.36"
      }
    ],
    "purchase_roas": [
      {
        "action_type": "omni_purchase",
        "value": "1.626282"
      }
    ],
    "ctr": "1.879034",
    "cpm": "14.585618",
    "cpc": "0.77623",
    "frequency": "3.530903",
    "date_start": "2025-12-01",
    "date_stop": "2025-12-31"
  },
  {
    "spend": "11645.02",
    "impressions": "1057178",
    "reach": "344963",
    "clicks": "18893",
    "actions": [
      {
        "action_type": "onsite_conversion.messaging_block",
        "value": "1"
      },
      {
        "action_type": "web_in_store_purchase",
        "value": "416"
      },
      {
        "action_type": "omni_purchase",
        "value": "416"
      },
      {
        "action_type": "link_click",
        "value": "14060"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "3756"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "902"
      },
      {
        "action_type": "page_engagement",
        "value": "148459"
      },
      {
        "action_type": "purchase",
        "value": "416"
      },
      {
        "action_type": "landing_page_view",
        "value": "11208"
      },
      {
        "action_type": "add_to_cart",
        "value": "3756"
      },
      {
        "action_type": "omni_landing_page_view",
        "value": "11208"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "3756"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "16645"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "3756"
      },
      {
        "action_type": "onsite_conversion.post_unlike",
        "value": "60"
      },
      {
        "action_type": "post_engagement",
        "value": "148444"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "384"
      },
      {
        "action_type": "comment",
        "value": "10"
      },
      {
        "action_type": "onsite_web_app_purchase",
        "value": "416"
      },
      {
        "action_type": "like",
        "value": "15"
      },
      {
        "action_type": "post_interaction_gross",
        "value": "1342"
      },
      {
        "action_type": "view_content",
        "value": "16645"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "416"
      },
      {
        "action_type": "onsite_conversion.post_unsave",
        "value": "14"
      },
      {
        "action_type": "post",
        "value": "25"
      },
      {
        "action_type": "onsite_conversion.post_save",
        "value": "270"
      },
      {
        "action_type": "onsite_conversion.post_net_like",
        "value": "977"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "902"
      },
      {
        "action_type": "onsite_conversion.post_net_save",
        "value": "256"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "16645"
      },
      {
        "action_type": "offsite_content_view_add_meta_leads",
        "value": "16645"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "416"
      },
      {
        "action_type": "add_payment_info",
        "value": "384"
      },
      {
        "action_type": "video_view",
        "value": "133042"
      },
      {
        "action_type": "omni_view_content",
        "value": "16645"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "16645"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "3756"
      },
      {
        "action_type": "post_reaction",
        "value": "1037"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "902"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "416"
      },
      {
        "action_type": "initiate_checkout",
        "value": "902"
      }
    ],
    "action_values": [
      {
        "action_type": "onsite_web_app_purchase",
        "value": "21262.81"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "95738.01"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "45855.19"
      },
      {
        "action_type": "add_payment_info",
        "value": "19414.85"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "45855.19"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "366850.72"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "2.13"
      },
      {
        "action_type": "omni_view_content",
        "value": "366850.72"
      },
      {
        "action_type": "add_to_cart",
        "value": "95738.01"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "21262.81"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "95738.01"
      },
      {
        "action_type": "purchase",
        "value": "21262.81"
      },
      {
        "action_type": "view_content",
        "value": "366850.72"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "45855.19"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "19414.85"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "366850.72"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "366850.72"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "21262.81"
      },
      {
        "action_type": "initiate_checkout",
        "value": "45855.19"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "95738.01"
      },
      {
        "action_type": "omni_purchase",
        "value": "21262.81"
      },
      {
        "action_type": "web_in_store_purchase",
        "value": "21262.81"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "95738.01"
      }
    ],
    "purchase_roas": [
      {
        "action_type": "omni_purchase",
        "value": "1.825914"
      }
    ],
    "ctr": "1.787116",
    "cpm": "11.015193",
    "cpc": "0.616367",
    "frequency": "3.064613",
    "date_start": "2026-01-01",
    "date_stop": "2026-01-31"
  },
  {
    "spend": "6749.9",
    "impressions": "664534",
    "reach": "204553",
    "clicks": "13142",
    "actions": [
      {
        "action_type": "onsite_conversion.messaging_block",
        "value": "15"
      },
      {
        "action_type": "web_in_store_purchase",
        "value": "203"
      },
      {
        "action_type": "omni_purchase",
        "value": "203"
      },
      {
        "action_type": "link_click",
        "value": "9299"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "1863"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "407"
      },
      {
        "action_type": "page_engagement",
        "value": "60597"
      },
      {
        "action_type": "purchase",
        "value": "203"
      },
      {
        "action_type": "landing_page_view",
        "value": "7212"
      },
      {
        "action_type": "add_to_cart",
        "value": "1863"
      },
      {
        "action_type": "onsite_conversion.view_content",
        "value": "5"
      },
      {
        "action_type": "omni_landing_page_view",
        "value": "7212"
      },
      {
        "action_type": "onsite_app_view_content",
        "value": "5"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "1863"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "13049"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "1863"
      },
      {
        "action_type": "onsite_conversion.post_unlike",
        "value": "38"
      },
      {
        "action_type": "post_engagement",
        "value": "60576"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "172"
      },
      {
        "action_type": "comment",
        "value": "54"
      },
      {
        "action_type": "onsite_web_app_purchase",
        "value": "203"
      },
      {
        "action_type": "like",
        "value": "21"
      },
      {
        "action_type": "post_interaction_gross",
        "value": "1185"
      },
      {
        "action_type": "view_content",
        "value": "13044"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "203"
      },
      {
        "action_type": "onsite_conversion.post_unsave",
        "value": "9"
      },
      {
        "action_type": "post",
        "value": "19"
      },
      {
        "action_type": "onsite_conversion.post_save",
        "value": "231"
      },
      {
        "action_type": "onsite_conversion.post_net_like",
        "value": "843"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "407"
      },
      {
        "action_type": "onsite_conversion.post_net_save",
        "value": "222"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "13049"
      },
      {
        "action_type": "offsite_content_view_add_meta_leads",
        "value": "13044"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "203"
      },
      {
        "action_type": "add_payment_info",
        "value": "172"
      },
      {
        "action_type": "video_view",
        "value": "50092"
      },
      {
        "action_type": "omni_view_content",
        "value": "13049"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "13044"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "1863"
      },
      {
        "action_type": "post_reaction",
        "value": "881"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "407"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "203"
      },
      {
        "action_type": "initiate_checkout",
        "value": "407"
      }
    ],
    "action_values": [
      {
        "action_type": "onsite_web_app_purchase",
        "value": "10187.01"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "46825.47"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "22582.62"
      },
      {
        "action_type": "add_payment_info",
        "value": "8940.61"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "22582.62"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "284970.72"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "1.02"
      },
      {
        "action_type": "omni_view_content",
        "value": "284970.72"
      },
      {
        "action_type": "add_to_cart",
        "value": "46825.47"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "10187.01"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "46825.47"
      },
      {
        "action_type": "purchase",
        "value": "10187.01"
      },
      {
        "action_type": "view_content",
        "value": "284970.72"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "22582.62"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "8940.61"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "284970.72"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "284970.72"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "10187.01"
      },
      {
        "action_type": "initiate_checkout",
        "value": "22582.62"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "46825.47"
      },
      {
        "action_type": "omni_purchase",
        "value": "10187.01"
      },
      {
        "action_type": "web_in_store_purchase",
        "value": "10187.01"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "46825.47"
      }
    ],
    "purchase_roas": [
      {
        "action_type": "omni_purchase",
        "value": "1.509209"
      }
    ],
    "ctr": "1.977626",
    "cpm": "10.157343",
    "cpc": "0.513613",
    "frequency": "3.248713",
    "date_start": "2026-02-01",
    "date_stop": "2026-02-28"
  },
  {
    "spend": "479.02",
    "impressions": "46266",
    "reach": "27738",
    "clicks": "838",
    "actions": [
      {
        "action_type": "web_in_store_purchase",
        "value": "17"
      },
      {
        "action_type": "omni_purchase",
        "value": "17"
      },
      {
        "action_type": "link_click",
        "value": "545"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "105"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "24"
      },
      {
        "action_type": "page_engagement",
        "value": "3945"
      },
      {
        "action_type": "purchase",
        "value": "17"
      },
      {
        "action_type": "landing_page_view",
        "value": "449"
      },
      {
        "action_type": "add_to_cart",
        "value": "105"
      },
      {
        "action_type": "omni_landing_page_view",
        "value": "449"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "105"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "836"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "105"
      },
      {
        "action_type": "onsite_conversion.post_unlike",
        "value": "1"
      },
      {
        "action_type": "post_engagement",
        "value": "3945"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "15"
      },
      {
        "action_type": "onsite_web_app_purchase",
        "value": "17"
      },
      {
        "action_type": "post_interaction_gross",
        "value": "82"
      },
      {
        "action_type": "view_content",
        "value": "836"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "17"
      },
      {
        "action_type": "post",
        "value": "1"
      },
      {
        "action_type": "onsite_conversion.post_save",
        "value": "18"
      },
      {
        "action_type": "onsite_conversion.post_net_like",
        "value": "62"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "24"
      },
      {
        "action_type": "onsite_conversion.post_net_save",
        "value": "18"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "836"
      },
      {
        "action_type": "offsite_content_view_add_meta_leads",
        "value": "836"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "17"
      },
      {
        "action_type": "add_payment_info",
        "value": "15"
      },
      {
        "action_type": "video_view",
        "value": "3318"
      },
      {
        "action_type": "omni_view_content",
        "value": "836"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "836"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "105"
      },
      {
        "action_type": "post_reaction",
        "value": "63"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "24"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "17"
      },
      {
        "action_type": "initiate_checkout",
        "value": "24"
      }
    ],
    "action_values": [
      {
        "action_type": "onsite_web_app_purchase",
        "value": "950.4"
      },
      {
        "action_type": "onsite_web_app_add_to_cart",
        "value": "2557.26"
      },
      {
        "action_type": "onsite_web_initiate_checkout",
        "value": "1251.7"
      },
      {
        "action_type": "add_payment_info",
        "value": "718.9"
      },
      {
        "action_type": "omni_initiated_checkout",
        "value": "1251.7"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "19478.68"
      },
      {
        "action_type": "web_app_in_store_purchase",
        "value": "0.1"
      },
      {
        "action_type": "omni_view_content",
        "value": "19478.68"
      },
      {
        "action_type": "add_to_cart",
        "value": "2557.26"
      },
      {
        "action_type": "onsite_web_purchase",
        "value": "950.4"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "2557.26"
      },
      {
        "action_type": "purchase",
        "value": "950.4"
      },
      {
        "action_type": "view_content",
        "value": "19478.68"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "1251.7"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
        "value": "718.9"
      },
      {
        "action_type": "onsite_web_view_content",
        "value": "19478.68"
      },
      {
        "action_type": "onsite_web_app_view_content",
        "value": "19478.68"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "950.4"
      },
      {
        "action_type": "initiate_checkout",
        "value": "1251.7"
      },
      {
        "action_type": "omni_add_to_cart",
        "value": "2557.26"
      },
      {
        "action_type": "omni_purchase",
        "value": "950.4"
      },
      {
        "action_type": "web_in_store_purchase",
        "value": "950.4"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "2557.26"
      }
    ],
    "purchase_roas": [
      {
        "action_type": "omni_purchase",
        "value": "1.984051"
      }
    ],
    "ctr": "1.811265",
    "cpm": "10.353607",
    "cpc": "0.571623",
    "frequency": "1.667965",
    "date_start": "2026-03-01",
    "date_stop": "2026-03-02"
  }
]