[
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    "campaign_name": "NM.|Lead_Generation|Social",
    "campaign_id": "120211525407360659",
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    "impressions": "36516",
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        "action_type": "offsite_conversion.fb_pixel_view_content",
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        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
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      },
      {
        "action_type": "web_in_store_purchase",
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    "date_start": "2025-09-02",
    "date_stop": "2025-09-30"
  },
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        "action_type": "post_engagement",
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        "action_type": "comment",
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        "action_type": "like",
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        "action_type": "view_content",
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        "action_type": "video_view",
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      },
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        "action_type": "onsite_web_initiate_checkout",
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        "action_type": "add_payment_info",
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      },
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        "action_type": "omni_purchase",
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      },
      {
        "action_type": "web_in_store_purchase",
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        "action_type": "onsite_web_add_to_cart",
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        "action_type": "omni_purchase",
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    "cpc": "0.683562",
    "date_start": "2025-09-02",
    "date_stop": "2025-09-30"
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    "campaign_name": "NM.|Products|Social|Retargeting|WV+SME|FR|Conversions_Achat",
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        "action_type": "omni_purchase",
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        "action_type": "onsite_web_view_content",
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        "action_type": "onsite_web_add_to_cart",
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        "action_type": "post_engagement",
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      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
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        "action_type": "comment",
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      {
        "action_type": "onsite_web_app_purchase",
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        "action_type": "like",
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        "action_type": "view_content",
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        "action_type": "onsite_conversion.post_save",
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        "action_type": "video_view",
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      },
      {
        "action_type": "post_reaction",
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        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
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        "action_type": "initiate_checkout",
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        "action_type": "onsite_web_initiate_checkout",
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        "action_type": "add_payment_info",
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      },
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        "action_type": "web_in_store_purchase",
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        "action_type": "onsite_web_add_to_cart",
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        "action_type": "omni_purchase",
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    "cpc": "0.762841",
    "date_start": "2025-09-02",
    "date_stop": "2025-09-30"
  },
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    "campaign_name": "NM.|Products|Social|Fidelisation|Repeat_Purchases|FR/LU/BE|Conversions_Website_Purchase(new2)",
    "campaign_id": "120229826094440659",
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        "action_type": "omni_purchase",
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        "action_type": "page_engagement",
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        "action_type": "landing_page_view",
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      {
        "action_type": "onsite_web_view_content",
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      {
        "action_type": "onsite_web_add_to_cart",
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        "action_type": "post_engagement",
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        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
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        "action_type": "comment",
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      },
      {
        "action_type": "onsite_web_app_purchase",
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      {
        "action_type": "post_interaction_gross",
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      {
        "action_type": "view_content",
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      },
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        "action_type": "web_app_in_store_purchase",
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        "action_type": "onsite_conversion.post_save",
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        "action_type": "onsite_conversion.post_net_like",
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      },
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        "action_type": "onsite_web_purchase",
        "value": "156.7"
      },
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        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
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      },
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        "action_type": "purchase",
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      },
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        "action_type": "view_content",
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      },
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      {
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      },
      {
        "action_type": "initiate_checkout",
        "value": "268.5"
      },
      {
        "action_type": "omni_add_to_cart",
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      },
      {
        "action_type": "omni_purchase",
        "value": "156.7"
      },
      {
        "action_type": "web_in_store_purchase",
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      },
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        "action_type": "onsite_web_add_to_cart",
        "value": "349.1"
      }
    ],
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        "action_type": "omni_purchase",
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    ],
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    "date_stop": "2026-03-02"
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    "campaign_name": "NM.|Products|Social|ASC|FR|Scaling",
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        "action_type": "omni_purchase",
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        "action_type": "omni_initiated_checkout",
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        "action_type": "purchase",
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      {
        "action_type": "landing_page_view",
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      {
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        "action_type": "onsite_web_app_add_to_cart",
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      {
        "action_type": "onsite_web_view_content",
        "value": "280"
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        "action_type": "onsite_web_add_to_cart",
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        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
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        "action_type": "onsite_web_app_purchase",
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        "action_type": "view_content",
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        "action_type": "post",
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        "action_type": "onsite_conversion.post_save",
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      {
        "action_type": "onsite_conversion.post_net_like",
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      {
        "action_type": "onsite_web_initiate_checkout",
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      {
        "action_type": "onsite_web_app_view_content",
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        "action_type": "offsite_content_view_add_meta_leads",
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        "action_type": "onsite_web_purchase",
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        "action_type": "add_payment_info",
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        "action_type": "video_view",
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      },
      {
        "action_type": "omni_view_content",
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        "action_type": "offsite_conversion.fb_pixel_view_content",
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      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "27"
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        "action_type": "post_reaction",
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        "action_type": "onsite_web_app_add_to_cart",
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        "action_type": "onsite_web_initiate_checkout",
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        "action_type": "offsite_conversion.fb_pixel_view_content",
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      {
        "action_type": "web_app_in_store_purchase",
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        "action_type": "onsite_web_view_content",
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        "action_type": "onsite_web_app_view_content",
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        "action_type": "omni_add_to_cart",
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      },
      {
        "action_type": "omni_purchase",
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      {
        "action_type": "web_in_store_purchase",
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        "action_type": "onsite_web_add_to_cart",
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    "cpc": "0.660297",
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    "campaign_name": "NM.|Products|Social|ASC|FR|Testing",
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      },
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        "action_type": "omni_purchase",
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        "action_type": "link_click",
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      },
      {
        "action_type": "omni_add_to_cart",
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      },
      {
        "action_type": "omni_initiated_checkout",
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        "action_type": "page_engagement",
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      {
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      {
        "action_type": "landing_page_view",
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      {
        "action_type": "add_to_cart",
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      {
        "action_type": "omni_landing_page_view",
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      {
        "action_type": "onsite_web_app_add_to_cart",
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      {
        "action_type": "onsite_web_view_content",
        "value": "412"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "62"
      },
      {
        "action_type": "onsite_conversion.post_unlike",
        "value": "1"
      },
      {
        "action_type": "post_engagement",
        "value": "1564"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_payment_info",
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      },
      {
        "action_type": "onsite_web_app_purchase",
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      {
        "action_type": "post_interaction_gross",
        "value": "34"
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      {
        "action_type": "view_content",
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        "action_type": "web_app_in_store_purchase",
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      {
        "action_type": "onsite_conversion.post_save",
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        "action_type": "onsite_conversion.post_net_like",
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      {
        "action_type": "onsite_web_initiate_checkout",
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      {
        "action_type": "onsite_conversion.post_net_save",
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      {
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      {
        "action_type": "offsite_content_view_add_meta_leads",
        "value": "412"
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      {
        "action_type": "onsite_web_purchase",
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      {
        "action_type": "add_payment_info",
        "value": "10"
      },
      {
        "action_type": "video_view",
        "value": "1262"
      },
      {
        "action_type": "omni_view_content",
        "value": "412"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "412"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_add_to_cart",
        "value": "62"
      },
      {
        "action_type": "post_reaction",
        "value": "26"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
        "value": "15"
      },
      {
        "action_type": "offsite_conversion.fb_pixel_purchase",
        "value": "10"
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        "action_type": "initiate_checkout",
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        "action_type": "onsite_web_app_purchase",
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      {
        "action_type": "onsite_web_app_add_to_cart",
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      },
      {
        "action_type": "onsite_web_initiate_checkout",
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      },
      {
        "action_type": "add_payment_info",
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      {
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        "action_type": "offsite_conversion.fb_pixel_view_content",
        "value": "10044.18"
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      {
        "action_type": "web_app_in_store_purchase",
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        "action_type": "omni_view_content",
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        "action_type": "offsite_conversion.fb_pixel_initiate_checkout",
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      },
      {
        "action_type": "onsite_web_view_content",
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      },
      {
        "action_type": "onsite_web_app_view_content",
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        "action_type": "offsite_conversion.fb_pixel_purchase",
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      },
      {
        "action_type": "omni_add_to_cart",
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      },
      {
        "action_type": "omni_purchase",
        "value": "656.8"
      },
      {
        "action_type": "web_in_store_purchase",
        "value": "656.8"
      },
      {
        "action_type": "onsite_web_add_to_cart",
        "value": "1557.71"
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    ],
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      {
        "action_type": "omni_purchase",
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    "cpm": "9.649008",
    "cpc": "0.501889",
    "date_start": "2026-03-01",
    "date_stop": "2026-03-02"
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]